Welcome to The 718 Project. Built for Busy Lives. Backed By Real Results

Real Life. Real Busy. Real Results

Welcome to The 718 Project. Built for Busy Lives. Backed By Real Results

Real Life. Real Busy. Real Results

The Blueprints

Hustle And Health Meal Plan

Hustle And Health Meal Plan

💥 HUSTLE & HEALTH: 30-Day Customized Meal Plan 💥 Fuel your grind. Reclaim your health. Eat like your goals depend on it — because they do. You’re not lazy. You’re just tired of diets that don’t get you. It’s time for a plan that fits your hustle, your culture, and your real life. 🔥 What You Get for $99: ✅ A fully customized 30-day meal plan based on your goals, lifestyle & dietary needs ✅ Grocery list built for your budget ✅ Recipes that are easy to prep — and actually taste good ✅ Calorie & macro breakdowns (no guesswork) ✅ 1:1 follow-up to tweak your plan halfway through ✅ Motivation and mindset tips to keep you going ✅ Designed by a certified Health Coach with 20+ years of results Whether you're grinding 9-to-5, driving Uber, or raising babies between shifts — this plan meets you where you are and levels you up from there. 💪 Who’s This For? ✔ Busy professionals ✔ People starting over or making a comeback ✔ Anyone tired of fad diets and cookie-cutter plans ✔ Anyone who wants structure without starving 🗣️ Real Talk: You don’t need another generic PDF. You need a reset — with purpose, flavor, and flexibility. This is not a diet. This is your comeback plan. 🔥 Ready to take back control? Click below to grab your Hustle & Health 30-Day Meal Plan for just $99. No subscriptions. No BS. Just results.

🗓 Personalized 30-day meal plan based on your goals, schedule & budget

🛒 Weekly grocery lists that save money without cutting nutrition

🥗 Flavor-packed meals that are fast, healthy, and culturally relevant

💪 Options for weight loss, muscle gain, plant-based, family-style, or diabetic-friendly eating

✍️ Each plan is written by Bryan—no templates, no shortcuts

$99
for 1 month
The Busy Badass 30 Day Customized Workout Program

The Busy Badass 30 Day Customized Workout Program

💥 The Busy Badass – 30-Day Workout Program Minimal Gear. Maximum Results. No Excuses. The same no-BS workouts that have transformed thousands — including celebrities and everyday warriors from Brooklyn to Philly — are now built for your lifestyle. Whether you’ve got 20, 30, or 45 minutes, you’ll get powerful, efficient workouts that fit your schedule and your space. ✅ Perfect for: Busy professionals & parents Home or travel workouts Anyone with limited time but big goals 🔥 What You Get: 30-Day Progressive Workout Plan (choose your intensity: 20, 30, or 45 minutes) Minimal to No Equipment Required (resistance bands optional) Video Demos + Guided Instructions Built-in Warm-Ups & Finishers Badass Bonus: Core & Mobility Add-ons Accountability Tracker to Stay On Point Lifetime Access – No Monthly Fees 💪 Results You Can Expect: Increased strength, endurance & fat loss Better energy and mood — in less time That “I did something for me” confidence boost A total body transformation — on your terms

Initial 30 Minute Zoom Consultation

Customized Workout Based On Your Goals, Time and Lifestyle

Unlimited access via e-mail to Bryan for the month

Unlimited tweaks to your workout for the month if needed.

$67
for 1 month
💼 The Busy Badass Blueprint Strength. Nutrition Simplicity. All in 30 Days.

💼 The Busy Badass Blueprint Strength. Nutrition Simplicity. All in 30 Days.

This is your all-in-one wellness solution — built for real people with real responsibilities. Whether you’re working 9 to 5 or chasing toddlers all day, The Busy Badass Blueprint gives you the exact workouts and meals you need to stay strong, energized, and on track — without the overwhelm. 👊 What You Get: 🏋️‍♀️ The Busy Badass: 30-Day Workout Program ($67 value) 20, 30, or 45-minute flexible workouts No gym required — minimal to no equipment Progress-based, time-efficient routines Designed to fit around your work & family life 🥗 Hustle & Health: 30-Day Nutrition Plan ($99 value) Easy, delicious, budget-friendly meals Grocery lists, prep tips, and time-saving hacks Meals the whole family can enjoy Designed to boost energy, focus, and results 🎯 Total Value: $166 Special Bundle Price: $119 🟢 Save $47 when you bundle — and reclaim your health on your terms. 👇 [Start The Busy Badass Blueprint Today]

Initial 30 Minute Zoom Consultation

30-Day Customized Nutrition Plan and Grocery List

Customized workout based on your goals, time, space and access to equipment

Unlimited access via e-mail to Bryan for the month

Unlimited tweaks to your nutrition plan

Weekly 15 minute check-ins via Zoom

$119
for 1 month

Bryan AKA Brooklyn Badass

Personal Trainer, Health Coach, Nutritionist, Diabetes Coach

I’m Bryan—founder of The 718 Project and living proof that rock bottom can be the start of something legendary. Born and raised in Brooklyn, I’ve spent over 20 years transforming lives through fitness, mental resilience, and community-driven wellness. From NYC to Philly, I’ve trained thousands—including celebrities—and shared my story in major media outlets. I’m a medaled natural physique competitor, a former operator of multi-million dollar health clubs, and a father who built his body—and his life—between diaper changes, before the kids woke up, and while grinding through real-world responsibilities. The 718 Project isn’t just another workout plan. It’s a boutique-style fitness and nutrition program—built around your schedule and fully customized to your life. This movement is for those starting over. The high performers. The ones who grind through the chaos but refuse to settle for burnout. If you’ve ever felt like you didn’t have the time, the energy, or the support— you’re exactly who this was built for. 🔥 Real life. Real busy. Real results. Join The 718 Project and let’s rise—together.

Bryan AKA Brooklyn Badass

Complete personalized fitness solution

One-to-one Video Calls

Connect with me over one-to-one video calls to discuss your goals, progress, techniques and more.

Compliance Tracking

Build long term healthy habits with weekly and monthly compliance trends for workouts, nutrition and everything else.

Wearable Integration

Connect your wearable device with the app to track your daily activity levels and workout metrics like heart rate and calories burnt.

Weekly Check-ins

Check-in with weekly photos and measurements to keep track of your progress. Make amends whenever required.

Personalized Workouts

Get frequent tweaks on your workout plan based on your heart rate, feedback and of course, your schedule & preferences.

Customized Nutrition

Get meal plans based on your dietary preferences. I will constantly update your plan to ensure you get to eat what you like while keeping it healthy.

The Proof

“From Broken to Unstoppable" When I first met Bryan, I was at one of the lowest points of my life—physically, mentally, and emotionally. I remember walking into our first session feeling intimidated by the idea of change, but within minutes, Bryan’s energy, authenticity, and no-nonsense Brooklyn grit made me believe that not only was change possible, it was inevitable if I stuck with him. Over the last 5 years, Bryan didn’t just help me lose weight — he helped me rebuild my life. I lost over 65 pounds, gained lean muscle, and built a level of strength I never thought I could achieve. But beyond the physical transformation, he taught me something even more powerful: how to own my space, to own my body, and to own my life. Bryan’s coaching style is unlike anything you’ll find anywhere else. He doesn’t sugarcoat, and he doesn’t let you settle for “good enough.” He pushed me every single session, and every time I doubted myself, he reminded me who the hell I was becoming. His approach to fitness, nutrition, and mental health is holistic — he doesn’t just build bodies, he builds badasses. Through every season of my life—good, bad, chaotic, and everything in between—Bryan was consistent. He adapted my programming as my goals evolved: from weight loss to strength training, from endurance to body recomposition, from injury recovery to mindset coaching. He genuinely cares and invests in his clients’ growth, on and off the gym floor. Today, because of Bryan, I’m not just the strongest, fittest, and healthiest version of myself — I’m the most confident I’ve ever been. I walk into every room knowing my worth, my power, and my potential. Training with Bryan was one of the best decisions of my life. He’s not just a trainer—he’s a life-changer. If you’re lucky enough to work with him, buckle up. You’re about to meet the version of yourself you always dreamed of. Thank you, Bryan. You changed my life.

Jessica Martinez

Stronger for Myself and My Family As a stay-at-home mom of two, I had completely lost myself. My days revolved around taking care of everyone else, and somewhere along the way, I forgot to take care of me. When I started training with Bryan five years ago, I was exhausted, overweight, and honestly, overwhelmed by life. From day one, Bryan made me feel like I mattered. He saw me—not just as a mom, not just as someone who was “trying to get her body back,” but as a woman who deserved to feel strong, confident, and powerful again. Training with Bryan changed my life in ways I never imagined. Yes, I lost over 50 pounds, but more importantly, I gained my energy, my confidence, and my sense of self back. He didn’t just give me a workout plan — he gave me a roadmap to take control of my health, my mindset, and my future. What makes Bryan different is that he meets you exactly where you are but refuses to let you stay there. He pushed me when I needed it, supported me when I doubted myself, and celebrated every victory with me, big or small. His mix of tough love, compassion, and real-world experience was exactly what I needed. No gimmicks, no fads — just real results built on real work. Thanks to Bryan, I’m not just a better version of myself — I’m a better mom, a better wife, and a better me. I show up for my family with more energy, more patience, and a pride in myself I hadn’t felt in years. If you’re a mom feeling stuck, tired, or invisible—please know it’s not too late. Bryan helped me take my life back. And he can help you too. Thank you, Bryan. You didn’t just change my body — you helped me change my entire life.

Amanda Rivera

No Time, No Problem: How 30 Minutes with Bryan Changed Everything As a full-time working mom with two kids and a million responsibilities, the idea of committing to a fitness program felt impossible. I barely had 30 minutes to myself most days — but Bryan made every single minute count. From our very first session, Bryan understood my reality. He didn’t try to guilt me, overwhelm me, or make me feel like I had to sacrifice my entire life to get in shape. Instead, he built a program that worked with my life, not against it. In just 30-minute sessions, a few times a week, he helped me transform not just my body — but my energy, my strength, and my mindset. Over 5 years of working together, I lost 45 pounds, gained incredible strength, and finally got rid of the constant exhaustion that used to weigh me down. I stopped chasing “perfect” and started chasing progress — and Bryan was right there pushing me every step of the way, even when I felt like quitting. Bryan doesn’t just train your body; he trains your mind to believe in yourself again. He knows how to maximize every second — no wasted time, no fluff, just focused, powerful training that fits even the busiest schedule. His style is real, raw, and relentless — and it’s exactly what I needed. Today, I’m in the best shape of my life, and I did it without spending hours in the gym. I did it 30 minutes at a time, with one of the best coaches you’ll ever meet in your life. If you think you’re too busy to change your life, you just haven’t met Bryan yet. Thank you, Bryan — you gave me my strength back.

Stephanie Cruz

Fall in love with fitness

Meet the stronger, faster, and more confident version of yourself.